Press release at http://heliospartners.com/news/news.asp?id=26 “Helios Partners, a global sports marketing consultancy, has announced the launch of the Helios Sports Sustainability Partnership, an unprecedented commitment to bring sustainable practices and carbon…

Colts’ Wayne, friends put on his annual celebrity basketball game at Indiana Black Expo (excerpt) In two weeks, Reggie Wayne will focus on his day job as the Indianapolis Colts’…

The full article first appeared at http://www.nytimes.com/2009/07/16/sports/baseball/16yankees.html?ref=sports. Jack Curry, July 15, 2009, New York Times Full Lineup of Charity Work by Yankees (excerpt) Jason Zillo wrote “Hope Week” on the…

Originally published at CSRwire. CVS Caremark Launches the 2009 Season of the CVS Caremark All Kids Can(TM) Baseball Camps at Fenway Park (excerpt) WOONSOCKET, R.I., July 14 /PRNewswire/ — CVS…

2 Articles “All-Star Sponsors Strive to Look Truly Charitable” By KEN BELSON, July 13, 2009, New York Times, http://www.nytimes.com/2009/07/13/sports/baseball/13sponsor.html?_r=1&ref=baseball Making money by giving it away: that is part of the…

Originally appeared at CSRwire Communities Across the Country Make Play a Priority Despite Economy (excerpt) WASHINGTON, D.C. – Parents have less disposable income for children’s play-related activities because of the…

From SportsBusiness Daily’s Morning Buzz, July 13, 2009 Rockets G Tracy McGrady this week is expected to announce that he is changing his uniform number from No. 1 to No….

http://www.nytimes.com/2009/07/11/sports/soccer/11iht-hughes.html July 11, 2009 Global Soccer With Fame Comes Power for Global Sports Stars (excerpt) By ROB HUGHES LONDON — The sporting superstar has reached a level of global recognition…

More sports organizations nationwide are engaging in philanthropy, their charitable work intricately tied to building their brands and complementing their business strategies, according to the preliminary results of a national…

Economy shouldn’t change attitudes on social entrepreneurship First published April 06, 2009 in Street & Smith’s SportsBusiness Journal, http://www.sportsbusinessjournal.com/article/62169 Social entrepreneurship, often associated with corporate socially responsible behavior, is the…