Category Archives: Grassroots

Run for a Dream

Great opportunity for those interested in running a marathon and a great model for those organizations looking to attract donors in a creative way. To learn more about Run for…

Memphis Redbirds – Play Ball! And that means everyone.

There is nothing wrong with building a business that gives back to society through the promotion of the core of that business. In this case, a pro baseball team that…

D.C. Student-Athletes Become HIV/AIDS Educators

In this article from the Blue & Gray, a Georgetown Univ. newspaper, a fellow Hoya, Tyler Spencer applies his idea for youth health education, not thousands of miles away, but…

'Don't Play With the Flu'(TM) Campaign to Coach Families on Playing Defense Against Seasonal Flu

Originally posted at PR Newswire. You can find the full press release at http://news.prnewswire.com/DisplayReleaseContent.aspx?ACCT=104&STORY=/www/story/08-20-2009/0005080514&EDATE=, with an excerpt below. (Excerpt) Soccer Champions Mia Hamm and Brandi Chastain Kick Off National Effort…

New York Mets, Citi and Habitat-NYC Volunteers to Build Affordable Homes in Brooklyn and Queens

Here is a nice example of using a time of celebration, in this case, the 40th anniversary of the Mets’ amazing run to the World Series, to bring attention to…

Australia’s $26 million boost for sport development in the Pacific

Australia has had a tremendous record of success in the Olympic Games and other international sporting competitions, despite it being not one of the more populous countries. People often says…

Walk a mile in his shoes…

Or in this case, wheel around a mile in his chair. Below is a great story of gaining appreciation for those in a different situation from oneself by adopting their…

Growing the game – hockey

Here is an example of a truly coordinated effort. Congratulations to all parties involved. Thanks to Joe Haggerty and his Big Bad Blog at WEEI.com. The full article can be…

Sportsmanship, rightly so, gets some support

Two items, one from each side of the pond, brought some deserved attention to the promotion of better sportsmanship.While both are not monumental in nature, the hope here is that…

Fun stuff – Beat Ryan Reynolds…in a marathon

Not exactly the way I would go to prove a point, but kudos goes out to Tim Reid (not Venus Fly Trap from WKRP in Cincinnati), a business exec in…