Last week’s All-Star game festivities had a very “giving” feeling to it. A review of the array of events and partnerships highlighted by the League and its partners was quite…

Press release at http://heliospartners.com/news/news.asp?id=26 “Helios Partners, a global sports marketing consultancy, has announced the launch of the Helios Sports Sustainability Partnership, an unprecedented commitment to bring sustainable practices and carbon…

Originally published at CSRwire. CVS Caremark Launches the 2009 Season of the CVS Caremark All Kids Can(TM) Baseball Camps at Fenway Park (excerpt) WOONSOCKET, R.I., July 14 /PRNewswire/ — CVS…

2 Articles “All-Star Sponsors Strive to Look Truly Charitable” By KEN BELSON, July 13, 2009, New York Times, http://www.nytimes.com/2009/07/13/sports/baseball/13sponsor.html?_r=1&ref=baseball Making money by giving it away: that is part of the…