Wilson Sporting Goods Co. is teaming up with NCAA to develop its own March Madness cancer fighting effort.  While there might not be Pizza involved (see yesterday’s posting), the program…

No, sadly we are not talking about the latest and greatest medical breakthrough in cancer research.  Instead though, we are talking about March, when everything gets a little mad.  March…

We don’t shill for any company – at least not yet – at Sport Doing Good. We, however, want to showcase a fun commercial from Pepsi that brings together some…

Corporate social responsibility is no longer an option; it’s a necessary part of business that is both good for society and good for business.  Society’s understanding of environmental and ethical…

I never watch ice hockey. (Or field hockey for that matter.) Nothing against the sport, just never played it and don’t have a vested interest in the players or teams…

I have always found it a bit annoying when anyone, especially those in the business world, would tout the China or India markets as so monolithic and homogeneous that the…

Last week, Her Majesty, Queen Rania Al Abdullah of Jordan joined the GSMA to announce the 1GOAL: Education for All mobile campaign. The GSMA is an association of the world’s…

Over the next few months, a global development initiative will have a  decidedly sports-oriented push. In 2000, governments around the world pledged to achieve “Education for All” by 2015. While…

The Big Sur Half Marathon on Monterey Bay has recently been awarded gold certification for its creative “greening” of its 13.1 mile event held back in November.  The certification was…

March 8-10, 2010 2010 International Conference on Sport and Society Conference will be held at the Univ. of British Columbia, Vancouver, Canada – March 8 – 10, 2010 Global Sports…